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Browsing Public Relations and Advertising by Author "Eşiyok, Elif"
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Article Emotion regulation, e-learning readiness, technology usage status, in-class smartphone cyberloafing, and smartphone addiction in the time of the COVID-19 pandemic(Journal of Computer Assisted Learning, 2023-01-30) Gökçearslan, Şahin; Durak, Hatice Yıldız; Eşiyok, ElifBackground The COVID-19 pandemic has spread quickly, e-learning became compulsory and disseminated throughout the world. During the pandemic, smartphones are frequently used to access e-learning content, but connecting to technological tools increased the risk of cyberloafing during e-courses. Currently, there are a limited number of studies on how e-learning will evolve under compulsory conditions. Objectives This study aimed to investigate the relationship between emotion regulation, e-learning readiness, technology usage status (TUS), in-class smartphone cyberloafing, and smartphone addiction (SA) of the students during the pandemic. Methods In total 1294 students participated in this study. A research model was tested by structural equation modelling. Results and Conclusion The findings of this study indicated that there is a relationship between TUS and SA. Emotion regulation was related to SA. E-learning readiness levels can help to explain cyberloafing. This study presents a conceptual model of the variables that affect cyberloafing in the context of the e-learning environment.Article The Effect of Social Media Usage, Appearance-Related Social Media Pressure and Body Mass Index on Body Appreciation of Cosmetic Procedure Patients(Aesthetic Plastic Surgery, 2023-12) Sönmez, Mehmet; Eşiyok, ElifBackground The number of cosmetic procedures has increased in recent years. Social media use and its effects on plastic surgery decisions are among the most widely discussed topics. This study aimed to test a research model that explores the relationship between social media usage frequency, appearance-related social media pressure, and body mass index (BMI) on the body appreciation of patients undergoing cosmetic procedures, and to evaluate their clinical impacts. Methods In total, 136 participants were included in this study, which met and exceeded the sample size require ment. The questionnaire was designed by using reliable scales and demographic data. Partial least squares struc tural equation modeling was used to test the hypothesized research model. Results The mean age of the participants was 35 years, and 70% had normal BMI scores. Among them, 59.6% underwent invasive procedures and 40.4% underwent minimally invasive procedures. BMI negatively affected body appreciation (b = 0.199, p\0.05). Social media did not have a significant effect on appearance-related social media pressure (b = 0.001, p[0.05). Appearance-related social media pressure negatively affected body apprecia tion (b = - 0.280. p[0.05). Conclusion Social media is not only an information source but also creates pressure on appearance. Therefore, plastic surgeons should use social media and consider the psy chology of patients during their communication.