Browsing by Author "PURKAYASTHA, Nadia Nahar"
Now showing 1 - 1 of 1
Results Per Page
Sort Options
Item FACTORS OF SOCIAL NETWORKS THAT AFFECT THE INTENTION OF LENDERS ON PEER-TO-PEER (P2P) LENDING IN A DEVELOPING COUNTRY: A SOCIAL NETWORK THEORY(2021-11-03) PURKAYASTHA, Nadia Nahar; TUZLUKAYA, ŞulePeer-to-Peer lending which is also known as P2P lending is an online financial investment platform where individual investors/lenders finance projects by lending money to individual borrowers through social networks. P2P models usually contributing to less privileged people especially entrepreneurs and frontier groups who do not have access to formal financial services. However, due to the economic conditions and lack of government support, P2P lending platforms in developing countries often fail to reveal the ‘credit history’ and ‘indebtedness’ of individual borrowers which have an expressive impact on loan performance. The aim of this study to establish qualitative research regarding the factors that influence the lenders to participate in the P2P lending platform and the risks associated with it. For this purpose, the qualitative meta-analysis method is applied to develop four propositions and to analyze the research question instead of data collection. In this way, the role of the social network is also combined for further explanation of P2P lending platforms.